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Content Marketing Officer Full-time Job

2023-01-18 23:24   Marketing & Communication   Addis Ababa   56 views
Job Details

Job Description

Scope and General Purpose:

This position is responsible for content planning and creation in line with the business strategy and content mapping that will be distributed across Africa Jobs Network social media and multi-media channels to establish a brand identity and online presence to attract customers and establish AJN as an industry and thought leader.

Main Duties

  • Email marketing content for email marketing that aligns with customer experience journey execution. Contents like; feature changes and updates, discounts and promotions, monthly regular content AJN news, tips & tricks, candidate pool stats of interest, MOU with organizations that have a large list serve and channel messages through them, latest trends in the industry, insights, and research.
  • Website: Content for the website – rich and fresh website content, blogs, and posts (static and interactive) content to attract candidates. Aligned with SEO strategy keyword analysis & strategy. Website content
  • Social media: content and caption to create engagement on social media tailored to target groups to be distributed via different channels
  • Direct sales – new business through lead generation and additional business from existing clients
  • Customer-based Events
  • Organize internal events for candidate engagement
  • Identity and participate in external events– sponsorships, speaking engagements, branding, and co-organize
  • Undertake content marketing initiatives to achieve business targets.
  • Produce high-quality content by researching trendy topics relevant to the subject matter inline with content strategy and plan
  • Generate ideas to increase customer engagement

Reports to: Business Development Manager

Dotted line to: Communication and Marketing Manager. 

Liaises with: All Department Managers

Hours of Work:  Officer hour 


Job Requirements


  • Bachelor's degree in communications, journalism, or a related field.
  • Minimum of 2-5 years relevant experience in a content creator role.
  • Excellent verbal, written, and interpersonal skills.
  • Good time management and organizational skills.
  • Proficient in Microsoft Office, and content management systems, and has a basic understanding of social media platforms.

How to Apply

Interested and Qualified applicants can apply using email: www.ethiojobs.net.
Jan 28, 2023



Company Description
Info Mind Solutions PLC